For people who want to build an online business correctly
In a world where new business trends appear every year, many disappear just as quickly. This training introduces a business model built on a solid foundation, one you control, rather than one that depends on trends or luck.
This training is designed to help you understand the model clearly before deciding whether it is the right path for you.
Understand why service-based businesses give you more control than models that depend on products, trends, or luck.
See how beginners, employees, and professionals can start building step by step, even without previous business experience.
Learn what it actually takes to choose a service, approach businesses, and start building a real online business.
Genesis was created for people who want a more serious path toward building an online service-based business.
Looking for a clear path to income and career growth.
Wanting to build another income path without immediately leaving their job.
Considering a career shift or a stronger business model.
Looking for more stable clients, better systems, and recurring income.
Hi, I'm Elie Ashkar.
For more than 10 years, I've been helping businesses generate customers through digital marketing and client acquisition. During that time, I've worked with businesses across Lebanon, the GCC, and international markets, managed millions in advertising spend, and built multiple businesses of my own.
Along the way, I've also had the opportunity to share practical marketing and business insights with professionals and students at universities including the American University of Beirut (AUB).
Genesis wasn't created because I wanted to teach marketing. It was created because I saw too many people chasing online business trends that looked exciting for a while, only to disappear just as quickly.
I wanted to create a program that gives people a structured path toward building something they can actually control, an online service based business built on real demand, not temporary opportunities.
Everything you'll learn inside Genesis comes from real world experience, years of implementation, and lessons learned from building businesses, not just theory.
A few questions people usually ask before watching the training.
Watch how students and professionals used Genesis to gain clarity, learn the model, and start building their online service-based business.
